Specialists in the Ashley piercing
The whole world sells jewelry. We chose one piercing.
The Ashley, set in the center of your smile. It is all we make, and that is exactly the point.
Our whole reason to exist
Roughly right is not good enough.
When you sell a thousand things, you can afford to get the Ashley approximately right. When it is the only thing you sell, approximately is a failure. Every millimetre of length and every gram of metal has to be correct. That is a promise a generalist cannot make, and the only promise we make.
A piercing with no room for error
The Ashley is a single stud, dead center of the lower lip. One point of light, right where people look when you smile. It is small, specific, and unforgiving. A millimetre too long and it catches your teeth. The wrong metal and your lip tells you within days.
Almost everywhere you shop, it is item number four thousand in someone's catalogue. The size guessed, the metal vague, the photos borrowed. We built a brand around the idea that it deserved better than being an afterthought.
Every piece, no exceptions
The metal is not negotiable
Every piece is solid implant grade titanium, ASTM F136, Grade 23, nickel free in composition. The standard professional studios trust, chosen for skin that reacts to everything else. No plating rubbing off a cheap post. No mystery alloy. Titanium, all the way through, in natural silver or a gold PVD that keeps its colour.
The size is the whole game
16G in 6, 8 and 10mm, because those are the lengths a lip actually wears. We wrote a size guide that tells the truth instead of a chart that guesses. Unsure? Send a photo of your current jewelry and a human tells you what you wear. That is the difference between a piece you forget you have on and one you cannot wait to remove.
The price stays honest
We work directly with the workshop that makes our titanium. No warehouse, no middleman marking it up on the way to you. That is why implant grade titanium costs the price of costume jewelry here, and why shipping is free, worldwide, with the customs covered.
We would rather be the best at one thing than forgettable at everything.
What we will never do
No borrowed reviews. No invented numbers. No press logos we did not earn. No promises we cannot keep. Just a piercing we know inside out, a material we stand behind, a 2 year replacement warranty, and a small team that actually answers your emails, Monday to Saturday.
I did not set out to build a jewelry brand. I set out to find one good Ashley stud, and I could not. Everything was the same three problems: a cheap piece that reacts on your skin, a size left to guesswork, or a beautiful photo hiding a metal nobody would name.
So I built the thing I was looking for. One piercing, real titanium, the right length, and a straight answer when you ask a question. That is the entire company, and it is not going to become anything else.
Hannah, founder of Ashley